Search Engine Optimization - Search Engine Marketing:

market shareSearch Engine Optimization and Search Engine Marketing are sometimes used interchangeably and refer in most part to the same thing. Abbreviated SEO | SEM SEM they relate to exposing a web site to a greater internet presence through various paid and unpaid means, some of these include Pay Per Click Advertising, Meta Tag configuration and Search Engine Submission to name quite a few. Again the objectives should be identified before launching into any kind of marketing campaign. We've developed a proprietary process that includes a 1 year program of optimizing, measuring and re-tuning your internet presence based on your objectives. Some of the Steps include:


  • Individual Page Optimization
  • Keyword Generation Per Page based on market analysis
  • META TAG generation and analysis
  • Relevant page content created by editorial professional
  • Analysis and creation of relevant anchor links per page
  • Cost analysis of various SEM programs
  • Seasonal and conditional content replacement and analysis
  • Manual Submission to Primary and Secondary Search Engines
  • Manual Solicitation of relevant back links
  • Registration in relevant industry registries based on market analysis
  • One year dedicated SEO-SEM professional
  • Complete process document creation for ongoing optimization and marketing
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